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    Pharmacy leader treks across America

    Before this year is over, Bruce Kneeland and his wife, Donna, plan to drive nearly 5,000 miles to visit independent pharmacies throughout middle America.

    The trip will take Kneeland, a retired pharmacy consultant and drug wholesale executive, to select pharmacies in Arkansas, Colorado, Illinois, Indiana, Iowa, Kansas, Missouri, Nebraska, Oklahoma, and Texas.

    See also: Daytripping at the Total Store Expo 

    Bruce and Donna Kneeland with Don AndersonBruce and Donna Kneeland with IPC's Don Anderson

    How independents succeed

    So why is he doing it? Kneeland will document how independent pharmacies continue to thrive, despite inadequate reimbursements and increasing competition from retail chains and mail-order pharmacies.

    The pharmacies Kneeland will visit were nominated as examples of that success by state pharmacy association executives and field-based wholesaler and buying groups.

    He began his journey in May after the Independent Pharmacy Conference (IPC) in Santa Fe, N.M. He will present his findings in a continuing education lecture at October's Annual Conference and Trade Exposition of the National Community Pharmacists Association in New Orleans.

    "Taking off from Santa Fe is a perfect springboard for the trip," said Kneeland.

    See also: Practical tips for pharmacy success

    Mark Lowery, Editor
    Mark Lowery an Editor for Drug Topics magazine.

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