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    The CVS/Aetna Deal in 5 Quotes

    Now that an official proposal has been announced, how are industry leaders responding?

     

    Mark Bertolini, CEO Aetna

    From an investor call:

    "Think of a Genius Bar at Apple and this ability at the store to walk in and get help. I think this is the kind of idea we want to create in the stores."

    From a CVS press release:

    “This is the next step in our journey, positioning the combined company to dramatically further empower consumers. Together with CVS Health, we will better understand our members’ health goals, guide them through the health care system and help them achieve their best health. Aetna has a proud tradition of continually innovating to address unmet consumer needs and providing leading products and services to the marketplace.”

    In a Reuters interview:

    “It’s the lower overall cost of therapy. It’s not just the drugs. It’s not just the PBM (prescription benefit manager). It’s the overall outcome for the patient.”

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