Lisette Hilton
Lisette Hilton, president of Words Come Alive, has written about health care, the science and business of medicine, fitness and wellness for 25 years. Visit www.WordsComeAlive.com.
Business principles in dermatology practice
“Business literacy is an emerging competency that’s necessary for physicians,” says one dermatologist.
Aesthetics: More than just blepharoplasty
Ophthalmologists are uniquely trained and positioned to understand the anatomy and complications of many of the cosmetic procedures around the eye. Still it takes more to be successful in the aesthetic space, according to experts.
Cosmetic dentistry is more than teeth
Botulinum toxin offers both functional and aesthetic solutions for patients in the dental practice. Here’s what you need to know about incorporating it into yours.
7 Tips to pricing cosmetic procedures
Experts say these procedure pricing tips will help to promote the financial health of the practice, avoid commoditization and boost professional satisfaction.
Building the optimal in-office OR
Experts offer 5 tips for taking your future in-office OR from ordinary to extraordinary. Plus learn the do's and don'ts for the in-office OR.
Stand out
It’s important that cosmetic dermatologists market to promote their practices. But, today, it’s vital they market to promote the common good — of the cosmetic medicine industry, that is.
Prescribing barriers
Dermatologists who plan to prescribe brodalumab may face a rough road.
Blindspots to success
Cosmetic practices have all the bells and whistles —from new technologies to skilled practitioners. So, why are so many competing on price?
A new look at male chest fat
A new application of cyolipolysis proves to be an effective non-invasive option in the treatment of pseudogynecomastia, according to study.
Combat commoditization
The problem in the aesthetic marketplace is everyone offers the same thing, in the same way and says the same things, says one expert.

Poll